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Passion Projects – FIVE/FIVE 26 Aug 2013 | 07:30 pm
At 522 we are encouraged to be inspired and pursue the things we love. Several months ago, 522 released an “Inspire” campaign that really allowed the staff to communicate what drives us without interf...
Find Your Inspiration: Everywhere 23 Aug 2013 | 04:00 pm
Finding inspiration is a constant battle. It’s not always easy to find nor to know where to look. What works one day might not work next time. For creatives, this is something we must always fight. So...
Black Magic and the Price Drop 21 Aug 2013 | 04:00 pm
On August 2nd Blackmagic design dropped the price on their cinema camera which is still in limited supply world wide. Members on online forums were rather upset at this announcement one, because there...
LOCATING YOUR LOCATION: 5 Tips to Finding Your Location on the Fly 19 Aug 2013 | 06:47 pm
Every video needs a location. Whether it’s in Oval Office of the White House or your grandfather’s basement, your location is the stage for your video; it gives your story context. Finding the right l...
Open Minds = A Better Final Product 16 Aug 2013 | 07:06 pm
There’s a lot that plays into creating a great final video. Having the right team members is the most important piece of the puzzle. One of the best qualities you can find in an artist is an open mind...
Trending Now: Contests for Video Marketing 14 Aug 2013 | 04:00 pm
From GoPro to Aloha Petroleum, brands everywhere are asking consumers to record themselves using their products or participate in video contests. As one of the hottest trends in video marketing, crowd...
Why Dry Erase Animation Works and How to Use It 12 Aug 2013 | 04:00 pm
If you’ve browsed through YouTube videos anytime within the past 6 months, chances are that you’ve stumbled upon videos that incorporate dry erase animation. In these videos, a single hand fluidly ani...
Gear Round Up – August 2013 9 Aug 2013 | 04:00 pm
There’s quite a bit happening in the video production world, especially gear. Every company is pushing the limits to make better cameras, better glass and more comfortable rigs. Here’s the inside scoo...
Why You Need Emotion in Your Video Marketing 8 Aug 2013 | 04:00 pm
According to a new report from Arylessence that studies U.S. consumers, the public is still likely to make purchases based on emotions, perceptions, and preferences. Because the synergy of images, mus...
3 Social Media Trends that Affect Video Marketing 7 Aug 2013 | 04:00 pm
Traditional advertising is dead. Whether it’s on YouTube, TiVo, or anywhere else, consumers refuse to pay attention to anything that looks or sounds like an ad. This is why it’s so crucially important...