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Small Business Hiring: Dos and Don’ts from Someone Who’s Done It 25 Aug 2013 | 07:00 pm
Hiring your first few employees is exhilarating; you’re building a team of people who will help you build your business into an empire (or at least a venture that will enable you to pay your mortgage)...
The $100,000 Question: To Get an MBA or Not? 24 Aug 2013 | 07:00 pm
If you were told you could make a median base salary of $120,000, you’d be crazy not to jump at the chance…right? Yet society and the entrepreneurial community are widely questioning the value of grad...
How to Unleash the Potential of Your Brand Ambassadors 22 Aug 2013 | 07:00 pm
The power of brand ambassadors is undeniable. A 2012 Nielsen study reveals that 92 percent of consumers around the world say they trust earned media, such as word-of-mouth marketing or recommendations...
Why Brand Ambassadors are Underutilized by Businesses 20 Aug 2013 | 07:00 pm
According to Wommapedia, a leading Internet resource on Word of Mouth Marketing (WOMM), 72 percent of people claim that reviews from family members or friends exert a great deal or fair amount of infl...
5 Tips for Flawlessly Managing Your Affiliate Marketing Partnership 18 Aug 2013 | 07:00 pm
Maybe you’ve heard it from a parent, significant other, team member, or co-worker: “We need to work on our relationship.” In any partnership, it’s vital that both parties maintain regular communicatio...
Five Common Facebook Marketing Pitfalls and How to Avoid Them 17 Aug 2013 | 07:00 pm
The power of Facebook for marketers is undeniable. According to September 2013 data released by the social media giant, Facebook’s total monthly active users now exceed one billion. But while it seem...
Brand Ambassadorship Success Stories 15 Aug 2013 | 07:00 pm
Following up on my previous blog post, I’d like to share three great brand ambassadorship success stories from companies we can learn from. Each shows the power. Taco Bell: Last year, 15-year-old Ill...
How to Build a Successful IT Team 11 Aug 2013 | 07:00 pm
Even if you have some of the best possible computer experts and techs in your company, putting together a team in order to complete a project will go nowhere unless you get the right personnel. After ...
Five Tips on Expanding Your Entrepreneurial Skillset 5 Aug 2013 | 07:00 pm
Many people see themselves as entrepreneurs. The reality is that many people can start a business and do well—until problems arise. The true test of any entrepreneur is the ability to overcome the obs...
Businesses Emerging From Aging Baby Boomers 4 Aug 2013 | 07:00 pm
The baby boomer generation, most of who are now in their late 50s and 60s, are one of the most important but overlooked market segments by many businesses today. This is unusual due to the fact that l...
