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The #1 Secret to Successful Selling 11 Dec 2012 | 06:36 pm
“There are 199 ways to get beat, but only one way to win: Get there first.” – Willie Shoemaker First order of business… I want to say thanks to those of you who have opened and read your recent CR...
Sales Points by Elmer Wheeler 11 Dec 2012 | 03:44 am
Take-aways… These principles are designed to make your sales more accurate, fool proof and faster. Principle: Don’t sell the steak; sell the sizzle. It’s the sizzle that sells the steak and not the co...
Buy One Get One FREE Holiday Special 9 Dec 2012 | 02:02 am
Only valid until midnight Dec 25th Yes, there are easier ways to build a Web site. However, online profits require more than just having a collection of Web pages. SBI! includes all the tools and a pr...
Planting Seeds & Other Delights 8 Dec 2012 | 03:15 am
“An aim in life is the only fortune worth finding.” – Robert Louis Stevenson 300 years ago, there was a tree. More of a sapling, really. Whether it was surrounded by other trees at the time, we’re not...
What’s the Single Best “Gift” to Offer Your Customer? 27 Nov 2012 | 07:18 pm
“All I’ve ever wanted was an honest week’s pay for an honest day’s work.” – Steve Martin Let’s say you’re a monkey. And let’s say, you’re in a lab with a lot of other monkeys. Naturally, you pass your...
Do You Suffer From ADHD? 22 Nov 2012 | 07:36 pm
ADHD stands for attention deficit hyperactivity disorder. It’s thought to be caused by a chemical imbalance in the brain that affects the parts controlling attention, concentration and impulsivity… … ...
Psychology In Advertising 21 Nov 2012 | 04:57 pm
The post Psychology In Advertising appeared first on Direct And Digital Marketing.
How Much Do Other Copywriters Charge? 20 Nov 2012 | 07:24 pm
“The two most beautiful words in the English language are ‘cheque enclosed.’” – Dorothy Parker Copywriters, how much do you charge? Is it enough… too much… just right? This week, find out, as we hear ...
And the Answer Is… 19 Nov 2012 | 05:54 pm
“42.” (Which, according to Douglas Adams, is the answer to life, the universe, and everything.) The reviews on last week’s CR are in: “You sure get verbose when you fly,” said one reader. “I don’t hav...
Kenneth Roman On David Ogilvy: The Original Mad Man 19 Nov 2012 | 03:27 am
Ken Roman, former CEO of Ogilvy & Mather and author of King of Madison Avenue, talks about David Ogilvy: The Original Mad Man, at Duke Unversity’s The Hartman Center. Best, Rezbi http://directanddigit...