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How to Set Up an Instagram Contest 25 Jun 2013 | 01:02 am
As a company or organization, you have a few options on collecting photography. The first option is to hire a number of photographers and pay them money to take photos. The second option is to tap int...
Should I Use a PDF or a Web Page? 25 Jun 2013 | 12:26 am
You have some content to publish on a website. Should you present that content within a PDF file or on a web page? All things equal, go with the web page. Here’s why… PDF files are bad for Search Engi...
Should I Use Hootsuite or Tweetdeck? 18 Jun 2013 | 12:08 am
Ever get frustrated having to sign in and out of all of your social media accounts in order to post on different platforms? Ever wish you could view multiple streams of information from Twitter within...
Adding Photos to Social Media Platforms 30 Apr 2013 | 12:23 am
In this post, I will be discussing the purpose of photos on social media platforms. I will cover how to take the photos, where to place them, and how to optimize them. At the basic level, photos place...
How do I Protect my WordPress Website from Brute Force Attacks? 13 Apr 2013 | 11:45 pm
Here is a list of 10 things to do to protect your WordPress website against brute force attacks: If your username is admin, change it immediately. Update your password and make it difficult. Download ...
Reputation Management & Personal Brands 29 Mar 2013 | 06:00 pm
When I think of the topic of building a personal brand, I picture a slimy salesman selling snake oil. It all seems so cheesy and fake. That’s not the type of personal branding I want to cover here. Th...
Photo and Video Optimization 26 Mar 2013 | 01:11 am
Photos and videos will not magically make themselves known online. It is imperative to optimize online photos and videos for each platform that you use. There are four common items you can add to a ph...
Social Media as a Networking Event 19 Mar 2013 | 01:17 am
I’ve found that one of the best ways to talk about social media is to discuss it in terms of a networking event or a business meeting. Picture this scenario. You are running about 15 minutes late to a...
Targeting Social Content to a Specific Audience 5 Mar 2013 | 12:28 am
Un-targeted content added to a website is like a billboard placed in the desert. No one is going to see it. By targeting content, you make that content more likely to be seen by a specific audience. I...
How to Make Connections on LinkedIn 26 Feb 2013 | 10:11 pm
I no longer keep a resume. LinkedIn is my resume. I keep it up to date on a regular basis and it contains more information and more clickable links than a paper resume could ever hope to accomplish. I...