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Small Business Blogs – Strategic Business Practices 6 Jun 2013 | 01:00 pm
When it comes to business blogs, there are many ways to structure and build effective content. An online marketer and business owner can hire an article writer, and have them write 500 word articles, ...
Is the ‘About Us’ Page Effective? 30 May 2013 | 01:00 pm
Nearly every website, and every small business, has an ‘About Us’ webpage. But is your ‘about us’ webpage really doing its job? Smaller companies see this page as a resource, that offers a business a ...
Creativity – Using Symbols in the Subject Line to Get Noticed 16 May 2013 | 01:00 pm
When creating an email marketing campaign it is necessary to use underutilized strategies to get your emails noticed. There are plenty of people out there an email marketer as to compete with. Because...
Email Marketing Mistakes and Sins: What They Are and How to Avoid Them 2 May 2013 | 01:00 pm
Email marketing campaigns sometimes get a bad rap. People have predicted continuously that something new or better would take over, yet repeatedly email marketing campaigns have proven successful in d...
Why Email Marketing is More Cost Effective During the Economic Crisis 18 Apr 2013 | 01:00 pm
During the recent economic crisis, most online businesses and even traditional businesses are looking for cost savings. The more a business can save the more money will be available to invest in produ...
What’s the difference between sending an Email and sending a newsletter? 4 Apr 2013 | 01:00 pm
In the first days of the internet, in the early 90′s, people were used to send each other personal messages known as Email messages. These messages were usually addressed to one person or to a relativ...
SMS Marketing 28 Mar 2013 | 12:00 pm
Mobile marketing started way back in 2000 when the trend rapidly grew in Europe. SMS marketing was the most popular form of mobile marketing then and up to date it still is. Basically, this marketing ...
Online Social Marketing 14 Mar 2013 | 12:00 pm
The dawn of the 21st century brought with it the age of the internet. Subsequently, the business sector was greatly affected in various ways. Communication became faster, business transactions could n...
Email Marketing – how much is too much? 28 Feb 2013 | 01:00 pm
Let’s start from the end – there is no good answer on how many newsletter one should send and when to send them. In order to determine the ideal frequency of a specific newsletter, an in-depth analysi...
Get to Know Your Customers 14 Feb 2013 | 01:00 pm
The only way a business can serve a client better is by first knowing and understanding the needs of the client. This way, the business will be able to look for ways to satisfy those needs. That is th...
