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Mount Ngauruhoe and Tongariro on a Bad Day 14 Dec 2012 | 01:30 pm
When I say bad day, I mean the weather was foul. The volcanoes didn’t erupt like they have twice since we were up there in February. The Tongariro Crossing is a 20 km track through the volcanoes. We w...
The Olympic Medal Table That Matters 16 Aug 2012 | 04:49 pm
New Zealand had a hugely successful Olympic campaign with six golds, three silvers and five bronzes. That put us fifteenth on the traditional medal table. But how do we really measure our success? Whe...
Book Review: New Boots in New Zealand 28 May 2012 | 11:05 am
Nine Great Walks, three islands & one tramping virgin. Gillian Orrell, who’d never done any tramping, left her London job to fly to New Zealand and tramp the Nine Great Walks. Normally if I’m going to...
To the Top of Mount Ruapehu 7 Apr 2012 | 07:45 pm
Climbing Ruapehu has been a goal of mine for so long. When I was a little kid I remember looking up from my toboggan (on a little slope below Happy Valley) and thinking I should walk to the top of t...
Marketing Review: Guardian, Three Little Pigs 13 Mar 2012 | 03:47 pm
Two weeks ago the Guardian (UK newspaper) released a new ad (video below) that explores how the paper would cover the story of the three little pigs. So far it’s picked up a decent 700,000 views on Y...
Refresh in Progress 13 Mar 2012 | 08:31 am
This poor neglected blog has been a bit of a sad story up till now, but I’m in the process of giving it a big refresh. In the mean time check out my business home over at www.marketinggeek.co.nz
The All Blacks are Champions 1 Nov 2011 | 09:26 pm
I love this video, it captures the tension and excitement of the nation…
Hustle 1 Sep 2011 | 04:28 pm
Gary Vaynerchuck on hustle. Talent isn’t enough. Training isn’t enough. Who’s going to work hardest?
Why You Should Read The Luke Foster Blog 5 Mar 2011 | 05:46 pm
Hiya peeps, and welcome to the new blog! You haven’t got time to waste, and you there’s heaps you could read. So why should you read this blog? Well here’s exactly… What You’ll Find Here Internet ...