Malgordon - malgordon.com
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Why Online Marketing isn’t Sorcery 12 Jul 2013 | 06:00 am
Believe it or not folks but I am not a wizard. I say this because many seem to think that I can wave my magic “online marketing wand” and make money effortlessly rain from the heavens for their bu...
14000 tweets 24 Jun 2013 | 06:00 am
If you ain’t: tweeting; Facebookin’ uploading to Youtube; and buildin’ sites and apps on the regular: don’t try to offer me advice on how to do my job and market using these tools because I will ...
Book time with Mal 13 Mar 2013 | 02:15 pm
As you may be aware, dear reader, I have not been available for hire as a consultant for some time now. This hasn’t seemed to slow the requests for digital strategy advice and unfortunately, i’ve had ...
A Brief Overview of Online Marketing 20 Feb 2013 | 05:58 am
Presentation I gave in early 2012 covering the basic tools and disciplines of online marketing. Fundamentals of Online Marketing from Malcolm Gordon Other Articles you may find relevant:Marketing for ...
Marketing for Startups 7 Feb 2013 | 09:16 am
The gist of it is: Most startups are bootstrapping which means they’re probably going to have to use word of mouth marketing to generate publicity. For those that do have the budget to pay to acquire ...
Novel use of Augmented Reality – Sharky the Beaver 26 Nov 2012 | 10:17 am
Other Articles you may find relevant:Hyper Augmented RealityThe Future is CreepyVW – The Original ClickHow to Get A Job In AdvertisingPrint Ain’t Dead
Advertising at its Finest 20 Nov 2012 | 05:13 am
Absolutely love this almost perfect delivery of what is essentially, a bland and serious public safety message. Other than the fact that I would’ve also produced a cut down version that gets to the po...
Print Ain’t Dead 10 Oct 2012 | 05:30 am
What a great convergence of print and digital in this simple yet innovative marriage of old and new mediums. Other Articles you may find relevant:VW – The Original ClickHow to Get A Job In Advertising...
What do Advertising and Finance Have in Common? 24 Sep 2012 | 05:55 am
The top performers are non-conformists, they think differently from the masses and don’t follow the status quo. They are willing to take risks and gamble on work that is unexpected and different. Be...
10 Things I Learnt At Startup Weekend 7 Sep 2012 | 10:58 pm
1. Practice your pitch 2. you will quickly discover whether your idea has legs or not by the amount of buzz you can generate 3. you’re going to need leadership skills to succeed in the startup world 4...
