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7 Twitter Rules for Business Engagement 26 Aug 2013 | 12:05 pm
What’s your T.Q. (i.e., Twitter Quotient)? Are you using Twitter intelligently? And by “intelligently,” I don’t mean are you tweeting Einsteinium equations. I’m wondering if you’re following the path ...
Success and Social Media with Kimlai Yingling 15 Aug 2013 | 01:43 pm
Kimlai Yingling has always regarded food as a bridge to cultural understanding. No matter where you are, one taste, and you’re connected. So it was a natural fit to use social media to post about reci...
How To Optimize Your Corporate Social Media Guidelines 6 Aug 2013 | 08:00 pm
How do you best optimize your social media guidelines? Ever get involved in a discussion where, at the very beginning, you’re sure you have a great understanding of the topic, but by the end you doubt...
Success and Social Media with Naomi Assaraf 2 Aug 2013 | 02:51 pm
A social entrepreneur is not what Naomi Assaraf envisioned while in college. But sometimes, this thing called life takes an exciting and extraordinary detour. I first met Naomi on a business trip to S...
5 Marketing Principles that will Never Change 30 Jul 2013 | 01:36 pm
Technology is always evolving. For those of us working in the digital realm, this constant evolution has a tendency to make us think that marketing principles always change, too. The truth is, some re...
How to Build Credibility with YouTube 23 Jul 2013 | 12:12 am
Consumer research has shown that customers won’t buy from people they don’t find trustworthy. In other words, trust and credibility influence sales and marketing. Doing business on the web presents un...
5 Ways Google Hangouts On-Air Can Help You Grow Your Business 18 Jul 2013 | 01:59 am
One of the biggest “secrets” in marketing right now is that Google+ Hangouts On Air (HOA) are one of the easiest, low-cost ways to host live webinar presentations that can kick-start your business. B...
How to Use Webinars in Your Business 15 Jul 2013 | 12:26 pm
One of the toughest challenges for any business is finding qualified prospects. Webinars are one of the most powerful and inexpensive marketing tools for finding qualified leads and customers. Accordi...
7 Steps to Selling More with a Business Website 20 Jun 2013 | 12:59 am
One of the primary jobs of a business website is to convert visitors into customers. If you want to sell more, then learning the seven steps to selling more with a business website is absolutely criti...
7 Steps to Selling More with a Business Website 20 Jun 2013 | 12:59 am
One of the primary jobs of a business website is to convert visitors into customers. If you want to sell more, then learning the seven steps to selling more with a business website is absolutely criti...
