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We’ve Moved! 31 Dec 2009 | 04:20 pm
Exciting news, folks. Social Web School is now part of the Human Capital League, a new online community for workplace professionals. Please adjust your coordinates accordingly. Come on over and look a...
When is it OK to Delegate and Automate in Social Media? 22 Dec 2009 | 04:49 pm
I don’t think I would be anywhere near as productive as I am in social media today without having tools, systems and processes to monitor and organize my expanding network. They really have been the s...
Social Media Outsourcing: Good Business or Fake Dialogue? 20 Dec 2009 | 11:29 am
“Brands are the stories that unite us all in a common purpose within an enterprise, and connect us with the people we serve on the outside. These brand stories give meaning to who we are and what we d...
How to Use Static FBML to Customize Your Facebook Page 17 Dec 2009 | 10:53 am
The vast majority of Facebook fan pages carry the same, standard “vanilla” look. You’ve got a wall, info tab, pictures, video and events. Every once in a while you will come across a page that stands ...
13 Google Personalized and Real Time Search Resources for SEO and Pay-Per-Click 16 Dec 2009 | 02:38 pm
Google recently integrated personalized and real time search into their Search Engine Results Pages. Since roughly 70% of searches occur on Google, it is imperative that Internet Marketers know and u...
5 Marketing Mantras for Entrepreneurs 12 Dec 2009 | 05:47 am
As I mentioned in a previous post, I recently attended Ali Brown’s 3-day Shine Event in Las Vegas. Shine was a seminar all about marketing, entrepreneurship and personal development. The second day o...
Five Fundamental Website Design Principles 10 Dec 2009 | 02:32 am
Disclaimer: not an actual Evo web designer. There are lots of approaches to website design. Other designers may legitimately find much to disagree with in this short list, or have items to add (plea...
Should you share the same content on multiple networks? 7 Dec 2009 | 02:37 am
This week’s question is a common one we’ve come across when clients begin using multiple outlets for their content. I’m using Twitter, LinkedIn and Facebook (fan page, group and my personal account) ...
New FTC Rules on Social Media Now in Effect – Are you Ready? 5 Dec 2009 | 06:17 am
The Federal Trade Commission announced new rules for social media engagement. The Commission will be monitoring Facebook, Twitter, and several other social platforms to foster greater transparency amo...
10 Questions Twitter Newbies Should Ask 3 Dec 2009 | 02:57 pm
Twitter is like sending a text message to the entire world. Twitter is what you make out of it. Twitter is the best thing since sliced bread. I know you have heard it all and like most people, you ar...
