A4uforum - a4uforum.co.uk
General Information:
Latest News:
Search, Social and Mobile – How do They All Fit Together? 27 Aug 2013 | 04:25 pm
I would argue that newer mediums of gaining web traffic, such as social and mobile have an even stronger overlap than older online marketing methods. Despite this, in larger companies, different on.....
CEO on New Business & the ‘Formidable Method’ of Affiliate Marketing 27 Aug 2013 | 01:40 pm
We caught up with the US-based founder and chief executive officer of MyEndoShop, Russ Gottesman, to learn more about his new affiliate marketing-based startup. Q: MyEndoShop.com’s platform allows us...
Beating Google at its Own Game in Russia 23 Aug 2013 | 06:18 pm
Russia is almost a one-off in terms of Google’s failure to cultivate any kind of monopoly in the country. Yandex dominates Google’s market share by almost two to one, a ratio that shows little or no s...
Show IAB the Money 23 Aug 2013 | 03:52 pm
Something quite revolutionary happened in January this year. The world’s first ever definitive and audited overview of the UK’s affiliate marketing industry was published. It was something we’ve been...
Company Aims to Put Brakes on iTunes' Affiliate Migration Woes 23 Aug 2013 | 03:02 pm
In a move to minimise the impact of Apple taking its iTunes affiliate programme in-house, Skimlinks, a content monetisation tool for publishers, has announced it will now automatically rewrite old iTu...
Extra Investment for Tag Management Firm 22 Aug 2013 | 07:33 pm
Marketing data platform provider, TagMan, has topped up its rainy day fund with the addition of $5 million. The money has come from Greycroft Partners, iNovia Capital and Silicon Valley Bank. Stream,...
Network Unveils Browser Extension for Publishers 22 Aug 2013 | 06:42 pm
Affiliate Window, the UK-based performance marketing network, has announced the release of MyAW, a Google Chrome browser extension for publishers. Once installed, MyAW adds a single button to Google ...
Facebook Fuelling Dislike of Adverts Among Users 22 Aug 2013 | 03:38 pm
The roll out of new revenue generators has not been well received by Facebook's user base as according to research by Adblock Plus, only 3% of respondents like the adverts they see on the social netwo...
The Rise & Power of Smart Video Ads 22 Aug 2013 | 01:00 pm
Do consumers prefer personalised advertising? Is delivering a highly targeted and more relevant pre-roll ad the way forward? And are more brands turning to smart video ads? We caught up with Jim Dic....
Agenda Announced for Flagship Performance Marketing Conference in London 21 Aug 2013 | 07:45 pm
The £8 billion pound revenue generating industry, as branded by the IAB Online Performance Marketing Study in January of this year, sees the agenda for the Performance Marketing Insights: London confe...
