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Why Wall Street does not treat $APPL and $AMZN the same way 4 Feb 2013 | 01:37 pm
An incumbent with high margins, especially in technology, is like a deer that wears a bullseye on its flank. Assuming a company doesn't have a monopoly, its high margin structure screams for a competi...
On Paid News and Advertorials 2 Feb 2013 | 09:13 pm
One issue dominating the tech-media back channels of late is publisher Forbe’s use of its column “BrandVoice” to promote blatantly various technology products, such as Oracle and SAP. via horsesforso...
On 'The Rule Of Three' In Marketing 28 Jan 2013 | 07:46 pm
I was surprised that I haven’t come across ‘the rule of 3’ before either in my readings or even the marketing texts and courses that I have taken. But then, best marketing strategy and tactic is seldo...
"Businesses-You Can't Save Your Way To Growth" 24 Jan 2013 | 02:38 pm
Another of those brilliant one-liners shared by a prof. in one of the class! While discussing about strategic initiatives taken by businesses, one of the thing came about is the choice between “reduci...
"If You Don't Kill Your Business, Someone Else Will" 22 Jan 2013 | 11:46 am
In one of the classes, the professor said with conviction “"If You Don't Kill Your Business, Someone Else Will". It took me a moment to register and absorb the statement and now that I think about it,...
On 'The Right Way For News Aggregators To Attribute The Content Creators On Social Networks' 17 Jan 2013 | 09:06 am
It will be understatement to say that I can’t do without news aggregators. I am not a traditional news fan per say but I love reading blogs. First it was the good old Google Reader which allowed me to...
Is 'Scale' The Achilles' Heel Of A Blue Ocean Strategy 16 Jan 2013 | 11:31 am
Reading this Cirque du Soleil laying off hundreds of employees prompted me to write this and while I would have liked to put some research in to develop a more substantial post, I am going to post the...
On Getting The 'Connect With Facebook' Right With Mobile Games 15 Jan 2013 | 01:01 pm
I am not a big gamer but I do enjoy the silly yet entertaining games on mobile and even some Zynga games. However, what i always find irritating is how these games more often than not push you to conn...
The Challenge With Brands Having Super Niche Customer Segments and Very Strong Associations 7 Oct 2012 | 02:45 am
In one of the classes, I came across a case study on Red Bull and the reading and the discussion that ensued in the context of brand management was really insightful. To add a little perspective, Red ...
On 'The Future of Physical Books' 10 Sep 2012 | 04:40 am
via techcrunch.com This graph could very well lay the whole physical books v/s e-book debate to rest. Look at the meteoric rise of Kindle books sold and we are still in a stage where markets like Ind...