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Building Better Customer Loyalty with Social Strategy 5 Jun 2013 | 10:20 pm
The days of limited brand-to-customer interaction are over. Customers are spending more time online researching their options, reading reviews and gathering more information than ever before. In addit...
6 Types of Rewards to Maximize Engagement in Gamification 7 May 2013 | 09:22 pm
About the Author: Yu-kai Chou is a Partner at the Enterprise Gamification Consultancy(EGC) and a gamification pioneer who has been working in gamification since 2003. Yu-kai is the original creator of...
BigDoor wins iPitch at iStrategy Miami 3 May 2013 | 09:14 pm
Last week, the BigDoor team closed out our April conference schedule by attending iStrategy Miami. The conference brought together online marketers to strategize and discuss the future of customer eng...
Gamification Summit 2013 Recap 25 Apr 2013 | 11:01 pm
Last week the gamification industry gathered in San Francisco for the 2013 Gamification Summit. The conference highlights the truly broad application of gamification across industries around the world...
BigDoor Goes Big with Performance Upgrades 12 Apr 2013 | 09:40 pm
As I write this, 50MM monthly active users are engaging with the BigDoor platform across our publisher sites. For a company that started with the simple idea of making online experiences more fun and ...
Announcing BigDoor’s Newest Platform Feature: Internationalization 27 Mar 2013 | 08:18 pm
In response to a growing number of current and future partner’s inquiries and suggestions, we are very excited to announce BigDoor’s newest platform feature: Internationalization. Working with brands ...
Travel Industry Looking to Evolve Loyalty Programs, Possible Move towards Gamification? 15 Mar 2013 | 12:45 am
When people talk about loyalty programs, one of the first examples used is airline mileage programs. Not only have these mileage loyalty programs been around for ages, but customers often feel as thou...
“Yamaha is Game for ‘Gamification’” MMR Magazine Features Yamaha’s BigDoor Powered Gamification Program 22 Feb 2013 | 01:09 am
There is nothing more satisfying than seeing successful BigDoor implementations. We set out to find a better way for brands to engage with their customers and seeing our platform in action, delivering...
Let’s talk about games and gamification… 31 Jan 2013 | 02:02 am
With the first month of 2013 nearly over, it’s time to set our sights on accomplishing all the goals we set for the BigDoor platform and the gamification industry in 2013. The industry has changed dra...
Keith Smith’s 7 Gamification Predictions for 2013 23 Jan 2013 | 12:50 am
With 2012 behind us, my team and I at BigDoor have been reflecting on the state of the much hyped and oft derided gamification movement. Game mechanics are now being deployed in a number of employee ...
