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Biztegra Webinar: Driving Discoverability, Engagement and Revenue in the Publishing Industry 19 Jun 2013 | 09:15 pm
Here is the video from the Webinar Murray Izenwasser, our Strategy Practice Lead did last week, title: Driving Discoverability, Engagement and Revenue in the Publishing Industry. (The full transcript ...
Discoverability in the Publishing Industry Slides 18 Jun 2013 | 10:06 pm
Here are the slides from our Discoverability in the Publishing Industry webinar. You can see the video from the Webinar: Driving Discoverability in Publishing. There are three areas that publishers sh...
Biztegra Webinar: Driving Discoverability, Engagement and Revenue in the Publishing Industry 18 Jun 2013 | 02:29 am
Here is the unedited video from the Webinar Murray Izenwasser, our Strategy Practice Lead did last week, title: Driving Discoverability, Engagement and Revenue in the Publishing Industry. Few industri...
Book Discoverability & Revenue – New Smashwords Study 10 May 2013 | 05:05 pm
Driving book discoverability and revenue is a key focus for us right now. We are working with a number of clients in the publishing industry who are fundamentally rethinking how they market and sell ...
Book Marketing on Twitter 3 Apr 2013 | 05:14 pm
Followed Ryan Schneider (@RyanLSchneider) and added him to my Authors & Writers list (please subscribe if you want). Ryan responded with offer to get a free copy of one of his books to get me engaged....
Publishing Industry: Discoverability and Marketing Workshop – Originally Presented at Digital Book World 2013 25 Jan 2013 | 12:59 am
This is the workshop I did last week at Digital Book World 2013 in New York City, “Driving Discoverability, Engagement, and Sales in Publishing.” If you would like to discuss any of the items in the p...
2013 Marketing, Social Media, and Technology Trends 19 Dec 2012 | 12:45 am
It’s that time of year again when everyone prognosticates about their vision of the trends that are going to be happening in the coming year. Go ahead and google “social media marketing trends 2013” ...
2013 Trends – Conclusion 19 Dec 2012 | 12:27 am
Conclusion. There are so many trends that could have been included that were not. These trends above are the ones that I think will truly break out during 2013, but that doesn’t mean that the other th...
2013 Trends – Other Trends 19 Dec 2012 | 12:26 am
Some other Trends that will have a larger impact, but not necessarily on Marketing / Social / Technology: Sensory / Devices. Remember back in the 90s when Al Gore invented the Internet? We were all ta...
2013 Trends – Google+. (Yes, Google+) 19 Dec 2012 | 12:26 am
Google+. (Yes, Google+). I believe this will actually be the breakout trend for 2013. Believe it or not, Google announce back in September that there are now 400 million total users, with 100 million ...