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PR Agencies and Social Media: 4 Tips to Power Social Brand Building 23 Aug 2013 | 08:02 pm
PR professionals today are using social media to either supplement or add to their existing strategies, signaling an evolution in the role of PR over the last few years. Public relations specialists w...
Can Facebook Rewrite the Industry Standard For User Engagement? 22 Aug 2013 | 06:25 pm
The "monthly active users" figure has long been the industry standard for user engagement in social media. It's easy to digest, but more importantly, it's a benchmark capable of comparing the most soc...
How To Use Twitter As A Marketing Tool Part 1: Links 20 Aug 2013 | 02:04 am
In this three part article, which will be posted in segments over the next three days, I’m going to describe some of the methods you can use, and practices you can observe, to promote your business an...
Why You Should Use Twitter As A Customer Service Tool 16 Aug 2013 | 03:35 pm
Twitter, as everyone knows, is a fantastic B2C communication tool, helping companies to connect, engage and interact with their followers and customers. One of the advantages of Twitter’s readily avai...
Integrating SEO and Social Media Marketing 14 Aug 2013 | 04:45 pm
Search engines are constantly trying to increase the search relevancy experience for users and are updating their algorithms more frequently. With search engines becoming stringent about link building...
A quick look at Ezeesocial (Infographic) 12 Aug 2013 | 10:10 pm
Social media is increasingly becoming a large of any businesses activity. There are a variety of platforms in which businesses can engage with other businesses and consumers in an instant. Ezeesocial ...
Facebook Starts Experimenting With Trending Topics 7 Aug 2013 | 10:17 pm
BY SETH FIEGERMAN 10 MINUTES AGO Two months after Facebook introduced hashtags, the social network is now testing another popular Twitter feature: trending topics. AllThingsD reports that Facebook s...
Social Media Optimization: The 3 Reasons To Go With It 6 Aug 2013 | 12:00 am
Today, social media divides people. Some people - a great majority in fact - cannot go through the day without logging onto their Facebook account. This is the little gossip area where they can know a...
Why Social Shopping Is Great For Retailers 3 Aug 2013 | 01:30 am
Social media has had a huge, positive impact on the retail world: retailers have a brand new platform to advertise on and engage with customers, while shoppers have somewhere to look for inspiration a...
How To Run A Successful Multi-Platform Hashtag Campaign 31 Jul 2013 | 09:32 pm
Now that pretty much every social media platform supports hashtags, more and more companies are running campaigns either centred around a hashtag, or featuring one. Brands feature hashtags at the end ...
