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Mobile Advertising Helps Facebook's Value Soar Beyond £100bn 27 Aug 2013 | 04:35 pm
Facebook’s market value has soared to more than $100 billion according to the latest financial figures. The surge in the social network giant’s value has been accredited to its huge success with mobi...
Digital Marketing Goes Sci-Fi As Google Patents "pay-per-gaze" Ads 20 Aug 2013 | 05:05 pm
Google has patented a number of new ideas including the use of eye-tracking technology – potentially creating a whole new avenue for digital marketing professionals to explore in the future. The Inte...
Search Done Differently – Three Alternatives To Google Search 19 Aug 2013 | 01:16 pm
Whilst Google sees its share of the search engine market continually increase, a number of smaller search engines are taking an unorthodox approach to search. Here, copywriter Jack Adams takes a look ...
Google Boffin Predicts A Speech And Visual Lead Future For Search 16 Aug 2013 | 05:05 pm
A Google boffin has high hopes the search engine will one day be able to respond when a user puts in a query such as “book me a trip to Washington, DC”. In an interview with the Puget Sound Business ...
Yahoo! Set To Get New Logo – Teases Users With 30 Days Of Change 12 Aug 2013 | 04:28 pm
Yahoo! has seen a lot of changes of late, the way it allows people read emails and share photos, the multitude of acquisitions it has made under the guidance of CEO Marissa Mayer, and now it is set fo...
Responsive Web Design: Which Big Brands Have Made the Switch? 12 Aug 2013 | 02:00 pm
Responsive Web Design, often abbreviated to RWD, is a design technique used to ensure that the viewing experience of visitors to a website is of a consistently high quality no matter what types of dev...
Google Introduces New In-Depth Articles Feature To Its SERPs 8 Aug 2013 | 04:28 pm
Google is set to introduce new in-depth articles to its search result pages according to the Google Search blog. The blog post claims almost ten per cent of Google searches require more than a quick ...
German Publishers Now Have To 'Opt In' To Google News 5 Aug 2013 | 04:35 pm
New rules in Germany mean publishers now need to opt in to Googles’s News service. While many have chosen to opt in now the tight copyright rules have come in to play, others have warned their disput...
Content Marketing: What We Can Learn From Howard Gossage 5 Aug 2013 | 03:00 pm
ClickThrough copywriter Oliver Pyper has been inspired by some fantastic content marketing campaigns recently. But, he argues, there are still some pointers we could take from one of the shrewdest mar...
LinkedIn Posts Revenue Of $363.7m For Q2 As Membership Numbers Soar 2 Aug 2013 | 04:35 pm
LinkedIn has announced solid second results amid an influx of new members and a surge in the sale of recruitment products. Revenue for the social networking site jumped 59% as it reached $363.7m, a f...
