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Tips to make your e-mail marketing more human 4 Mar 2011 | 02:08 am
Chris Donald of the Inbox Group posted this week at OnlyInfluencers.com with some basic tips on making your online marketing more human. It’s a nice post full of common sense e-mail marketing tips whi...
Marketers don’t think high of social networks for branding and sales leads 25 Feb 2011 | 04:43 am
“It seems we're always in transition and that it's more about trends than it is about what's meaningful.” – Marlee Matlin That insightful quote may well sum up how a lot of marketing people are feeli...
comScore: shift from web-based to mobile e-mail shows need of cross-channel marketing 26 Jan 2011 | 02:38 am
Traffic to web-based e-mail services has dropped in the past year, down 6% from 153 million in November 2010 compared to a year ago, while people accessing e-mail on mobile devices has risen 36% to 70...
B2B marketers: give us inbound, social, e-mail, marketing automation and content 22 Jan 2011 | 07:11 am
People have more control over how they communicate, look for information and win advice during the buying process and over the choice of interaction channels to do so. Although there are differences b...
Marketing Executives: We Don’t Use Social Media Effectively 16 Jan 2011 | 04:18 am
I can jump into a pool and do the butterfly stroke, but I can be pretty sure I’m not doing it right. I may be in there thrashing away, but good intentions never spared anyone from drowning. That might...
Eight tips for corporate blogging 14 Jan 2011 | 02:58 am
So you understand that a blog is a social media hub? That it’s a great way to have a human voice and face instead of a corporate building? You want to start a company blog? Here are some tips to help ...
