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Welcome to The EquipmentFX Portfolio Homepage 5 Jun 2010 | 03:51 am

Marketing is a Set of Ongoing Disciplines... One of the key marketing disciplines is creating the best possible first impression, and doing it without spending a fortune.  To do this, you need to pla...

Sell Sheet-Attachment-Vacuworx Pipelifter 29 May 2010 | 08:22 pm

When taking on a new product line, it’s important to consider the product, the problem it solves and the elements of the application that the equipment is used in. Contact Elements include locations,...

Sell Sheet- Simpson Fastener 29 May 2010 | 08:21 pm

Includes features, benefits and what problem the tool solves compared to the competition.  It also includes “special introductory offers”, expiration dates and classic “calls to action” along with “ad...

Sell Sheet- Simpson- Summer Special 29 May 2010 | 08:20 pm

Includes features, benefits and what problem the tool solves compared to the competition.  It also includes “special introductory offers”, expiration dates and classic “calls to action” along with “ad...

Sell Sheet- Simpson- Cross Promotion 29 May 2010 | 08:19 pm

Includes features, benefits and what problem the tool solves compared to the competition.  It also includes “special introductory offers”, expiration dates and classic “calls to action” along with “ad...

Sell Sheet-Increase the Offer 29 May 2010 | 08:18 pm

Includes features, benefits and what problem the tool solves compared to the competition.  It also includes “special introductory offers”, all designed to entice the dealers to double their purchases ...

Sell Sheet-Maintenance Special 29 May 2010 | 08:17 pm

Includes features, benefits and general description of the service.  This is a great way, for a low cost, to perform a valuable service, get to know the customer and up-sell maintenance and safety ite...

Sell Sheet- Product Specific- Kawasaki Loaders 29 May 2010 | 08:15 pm

Includes features, benefits and general description of the product. It includes specific, quantifiable reasons the loader is better than the competition.  Classic headlines, sub-headlines, contact ele...

Sell Sheet- Columbia- Application Specific 29 May 2010 | 08:14 pm

This is perfect once a database of users is built, industries identified.  This can be used for local resort newspaper ads, regional newspaper, direct mail or handouts. It includes application inform...

Sell Sheet-Company Club-Free Subscription 29 May 2010 | 08:11 pm

This is a classic play on a low-cost way to introduce the company by providing a magazine subscription, 6X per year, sent to the recipient with the company name on the label. Average magazine cost su...

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