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How do I rank highly using SEO? 9 Aug 2013 | 01:44 pm
It’s the Holy Grail of web marketing: how to rank highly using SEO techniques. But what factors have the greatest impact on search rankings? A recent SearchMetrics report looked at the characteristic...
Google and Bing weigh in on responsive web design for mobile marketing 2 Aug 2013 | 08:20 pm
Responsive web design is already a fairly well established trend in mobile marketing, but we are still at the stage where any comments on the subject from Google or Bing could help to directly revise ...
‘No negative impact’ of Google+ for online marketing 29 Jul 2013 | 02:01 pm
The much-maligned social network Google+ has had a lukewarm reception in the online marketing community ever since its launch. Following a flurry of early-adopter sign-ups by those in the marketing i...
Something exciting is on its way…. 22 Jul 2013 | 02:56 pm
It’s our fifteenth anniversary this year and we’ve got a little something special planned, so keep your eyes peeled and we’ll let you know very soon!
Google Analytics Segmentation update empowers online marketing analysis 18 Jul 2013 | 09:13 pm
Analysing online marketing campaigns in Google Analytics could be more powerful with the introduction of new Segmentation features. In a post on the Google Analytics blog, the search engine giant rev...
Congratulations to Tom! 16 Jul 2013 | 02:02 pm
First Internet’s Creative Director Tom Pepper completed a 60 mile bike ride on Sunday in aid of The Children’s Adventure Farm Trust and has raised nearly £300. It took him five hours to complete the ...
Bing Klout extends influence beyond social media 11 Jul 2013 | 07:03 pm
The issue of ‘influence’ has been hotly debated ever since Klout arrived, claiming to provide a score-based assessment of an individual’s online influence. Klout has, until recently, been concerned s...
Online marketers bid farewell to some old friends 4 Jul 2013 | 06:42 pm
July 2013 has already seen the demise of a number of web-based tools that had become firm friends for online marketers the world over. The most anticipated was the discontinuation of Google Reader, w...
Microsoft unlocks multilingual mobile social media marketing 28 Jun 2013 | 05:43 pm
New technologies and the ever-shrinking size of the ‘global village’ are making new marketing methods available, including, thanks to Microsoft, multilingual mobile social media marketing. That mouth...
SEO enters the OED 19 Jun 2013 | 03:38 pm
The Oxford English Dictionary has announced its June 2013 update to its words list, which includes several web-related terms including the full sense of SEO, [...]
