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LINE mobile messenger service launches in the U.S. Hispanic Market with goal of becoming best free chat, call service 27 Aug 2013 | 02:24 pm
With more than 200 million users around the world, presence in 43 countries and proven success in Mexico, LINE launches in the U.S. targeting it´s fast growing Hispanic market. LINE, the world’s hot...
Hispanicize HX Announces San Antonio Speakers, Partners with People en Español for Latino Influencers Event August 30th 27 Aug 2013 | 02:13 pm
Hispanicize HX, the regional Latino influencers events platform of the annual Hispanicize event, will feature presentations from three Latino authors with new books as part of its Aug. 30 San Antoni...
Universal Studios aims to reach Hispanics with Halloween Horror Nights villain ‘El Cucuy” 24 Aug 2013 | 01:07 am
The age-old fear of “the boogeyman” comes to life at Universal Studios Hollywood in an all-new grisly twist, “El Cucuy: The Boogeyman,” as the latest in the lineup of award-winning “Halloween Horror N...
Mission Park scores national release film deal with AMC; debuts September 6 23 Aug 2013 | 10:55 pm
Mission Park, the gritty crime drama that scored the top feature film honors at Hispanicize 2013, will debut at AMC theaters in a limited national release September 6. The film will be shown in AMC t...
REPORT: Digital Music Sales Grow while Overall Industry Declines 22 Aug 2013 | 11:04 pm
Revenues from digital channels expected to hit $11.6 billion in 2016 (via eMarketer) There’s no way around it—the music industry faces a serious challenge in maintaining revenues in the digital era. A...
Lionsgate Partners with Zoe Saldana for Latino Outreach 22 Aug 2013 | 01:40 am
The studio’s Pantelion signs Saldana Productions (and sister Cisely) to a first-look deal to develop content for Hispanic audiences. Lionsgate is investing further in the Hispanic market. The studio, ...
Spanish still spoken among Hispanic Adult Millennials 21 Aug 2013 | 09:00 pm
By Insight Tr3s Whether at school, at work, or with friends, Hispanic Adult Millennials are likely to speak English in their everyday lives. According to Simmons, 76% of Hispanics 18 to 34 speak Engli...
Sony to Produce TV Version of Robert Rodriguez’s ‘El Mariachi’ ( via THR) 20 Aug 2013 | 08:57 pm
Sony Pictures Television is producing 70 episodes of El Mariachi, an original series based on Robert Rodriguez‘s 1993 shoot-’em-up film of the same name. The Spanish-language drama marks the first t...
Why Aren’t Brands Making More Apps for the Hispanic Market? ( Via AdAge) 20 Aug 2013 | 08:41 pm
Hispanics are the demographic most engaged with mobile devices, yet far too many feel that brands aren’t doing enough to make their apps accessible to Spanish speakers. In a recent survey that our age...
Study: Latino Culture in the U.S. and its Future 19 Aug 2013 | 11:05 pm
Latinworks Multicultural Creative Agency and Ethnifacts, a consumer research insights provider, joined forces in February to field an investigation of Latino Culture in the U.S. and shed new light int...