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Cash on the doorstep, Uber’s new valuation and Yahoo beating Google 23 Aug 2013 | 02:50 pm
Who woke up to a bag of cash on their doorstep? What is Uber’s new valuation following an investment from Google Ventures? And how have Yahoo beaten Google this week? All that and more in This was the...
The Road to Vuelta a Hotwire y 33 Digital 21 Aug 2013 | 06:00 pm
Half way through our virtual charity bike ride, Hotwire’s Ben Pattie explains what influenced the event and how we got here. What originally started out as an idea to host a simple game of company r....
One Direction, Lady Gaga, Rihanna and the vigilante Twitter fanbase 21 Aug 2013 | 03:03 pm
Hotwire’s Juliette Keyte takes a look at what it now means to be a superfan, how Twitter has created the new fan club, and what this means for bands, and brands overall. On Twitter you may notice the...
Hyperloop, the product CEO paradox and the biggest crowdfunding pledge ever 16 Aug 2013 | 03:45 pm
What forward-thinking technology was revealed this week? What is the Product CEO paradox and what has broken new records becoming the biggest crowdfunding pledge ever? All that and more in This was th...
What to do about cyber bullying, a teen perspective 12 Aug 2013 | 03:56 pm
Following last week’s news that teenage suicide had been linked to social media website Ask.FM, Hotwire Group CEO Brendon Craigie blogs on the issue after finding out the teen perspective. Given the ...
ZTE appoints Hotwire to handle European PR 12 Aug 2013 | 03:07 pm
ZTE appoints Hotwire to handle European PR Publications: PRWeek, The Drum, Gorkana Click the above links for news coverage or view the full press release below. ZTE appoints Hotwire to handle Europe...
Google didn’t kill PR agencies; it helped them 9 Aug 2013 | 04:26 pm
Following an article emerging on ZDNet positing that Google has just killed PR agencies, Hotwire’s Joshua Lachkovic explains why Google hasn’t killed PR agencies at all and why he thinks it won’t be l...
The Washington Post, no internet access and Ed Snowden’s email 9 Aug 2013 | 02:14 pm
What’s the latest at the Washington Post? How many people in the UK don’t have internet access? And what’s going on with Edward Snowden’s email? All that and more in This was the week that was. The O...
Thoughts on Eco-Connect’s Green in the City 6 Aug 2013 | 01:00 pm
Last month, cleantech practice member Sarah Boulton attended ‘Green in the City’ to watch Alex Stewart (Associate Director, Element Energy), Simon Crowfoot (MD of Electric Highway), Ian Ellison (Susta...
22 words that PRs owe to Shakespeare (and a few that we haven’t taken up yet) 5 Aug 2013 | 04:00 pm
William Shakespeare invented over 1,700 words and phrases, here Joshua Lachkovic highlights the ones that slip into daily PR language and a few that could easily make the transition. Business is incr...
