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What Do Customers Want from Your Business? 27 Aug 2013 | 02:00 pm
Send to Kindle Clearly the level of competition is greater than ever when it comes to being a small business. With the internet and social media, your customers are a bit less constrained by physical...
Which of Your Customers is Most Important? or, What You Don’t Know Can Hurt You 26 Aug 2013 | 02:00 pm
Send to Kindle You’ll read a lot of posts across the internet trying to help you figure out what each of your customers are worth. You’ll see articles about what a Twitter follower is worth, or what ...
The Social Life of Frank & Linh: Send Out the Bat Signal! 25 Aug 2013 | 02:00 pm
Send to Kindle Check out more of Jeff Burkholder’s work at Zoidland and The Ouro Bros.
Friday Blogging Experience: Those College Freshman Memories 23 Aug 2013 | 02:00 pm
Send to Kindle The past few days my youngest son has been attending Freshman Orientation at Millersville University. That’s right…my baby is in college. But I’m not old. Nope. Of course it doesn’t h...
3 Questions to Ask When Evaluating New Social Platforms for Your Organization 22 Aug 2013 | 02:00 pm
Send to Kindle Not long ago my friend Sara Bozich joined me in teaching my class to discuss blogging, marketing, and social media. Near the end of the class my students were asking us questions, and ...
3 Tips for Getting Your Team on Board with Social Media and Blogging 21 Aug 2013 | 02:00 pm
Send to Kindle Today’s guest post is from my friend Kimberly Snyder, marketing coordinator at Stauffers of Kissel Hill. Sometimes it can be a challenge to get your team to support social media marke...
Helping Your Customers Help You: Lessons from the Ball Park 20 Aug 2013 | 02:00 pm
Send to Kindle Recently my boys decided that as part of their summer of baseball they wanted to attend a Pirates game in Pittsburgh. We’ve been to Philly, Washington, and Baltimore, and like those ga...
The Social Life of Frank & Linh: Big Brother is Your Friend 18 Aug 2013 | 02:00 pm
Send to Kindle Check out more of Jeff Burkholder’s work at Zoidland and The Ouro Bros.
Friday Blogging Experience: Those Childhood Vacations 16 Aug 2013 | 02:00 pm
Send to Kindle As I was thinking about what I was going to write about today, I started thinking back to our family vacations of the sixties and seventies. Our annual vacation was a rather longish su...
Customer Service 101: Being Helpful Even When It’s Not About You 15 Aug 2013 | 02:00 pm
Send to Kindle Not long ago I was headed to a meeting in a rather large business complex. The directions to get to the business I was looking for were a bit complex. I couldn’t easily find the office...
