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Ideas are everywhere -- Part II 27 Aug 2013 | 06:00 pm
Kelly Sharp is the owner of Heart of Iowa Market Place I noted in my last blog that ideas are everywhere for small retailers to make their businesses and lives better. Being an avid runner in my off...
Networking on social media 22 Aug 2013 | 06:44 pm
Katie Stocking is the owner of Happy Medium LLC. It’s practically impossible to go a full day without someone telling you how busy they are right now. Although that is somewhat annoying, it probably ...
Can you tell me about your brand? 15 Aug 2013 | 04:00 pm
Drew McLellan is the owner of McLellan Marketing Group At McLellan Marketing Group, we often get to help new companies create their brand and existing companies discover their brand. That may sound r...
West End Salvage could be West End Recycle 14 Aug 2013 | 03:10 pm
Rob Smith is a principal at Architects Smith Metzger I have never been an antique kind of guy, but a recent trip through West End Architectural Salvage made me think antiques are one of the earliest ...
Ideas are everywhere 13 Aug 2013 | 07:59 pm
Kelly Sharp is the owner of Heart of Iowa Market Place Opportunities for retailers to find great ideas and apply them to their own businesses are all around us. Being a runner, some of my favorite s...
The performance review conundrum 9 Aug 2013 | 05:30 pm
Victor Aspengren is a vice president at Prairie Capital Advisors Inc. When companies are asked "What is your greatest asset?", 95% of the time the answer is "our people". If people are the greatest a...
Email marketing: Are you missing out? 7 Aug 2013 | 10:23 pm
Katie Stocking is the owner of Happy Medium LLC. Did you know that for every $1 spent on e-mail marketing, the average return on investment is $44.25? (Source: Experian). Our clients are always askin...
When you buy business assets, no do-overs. 5 Aug 2013 | 07:20 pm
Joe Kristan is a CPA at Roth & Company P.C. When a business goes up for sale, the buyer often prefers to buy the business assets, rather than corporate shares or LLC interests. Buying only the assets...
A Failure to Market: Why the Hotel Pattee really closed 2 Aug 2013 | 06:59 pm
Claire Celsi is the Director of Public Relations at Lessing-Flynn in Des Moines, Iowa. The Hotel Pattee is a gem on the Iowa prairie, located in Perry. The hotel is set to close (again). And it's sad...
AdAge Power 150 powers down 30 Jul 2013 | 04:00 pm
As 2006 wound down, a marketing professional named Todd Andrlik created the Marketing Power 150 which was (at the time) a very all-inclusive list of the top marketing blogs in the world. Back then bl...
