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Kalzumeus Podcast 5: Quitting Consulting Via Productization 17 Jul 2013 | 09:26 pm
Keith Perhac and I are back with the 5th epsiode of the Kalzumeus podcast. Keith and I both have experience working as consultants in software development and online marketing. People often ask us h...
If Your Business Uses Rails 2.3 You Need To Move To A Supported Option ASAP 17 Jun 2013 | 09:05 pm
Executive summary for your CTO: If your company runs Rails 2.3 apps, switch to Rails LTS, a commercially supported fork of Rails. If you do not do this, and do not take one of the more elaborate miti...
Selling Your Software To Businesses [TwilioCon 2012 presentation] 23 May 2013 | 09:08 pm
I presented on selling your software to businesses at last year’s Twilio conference. (I’ll let you in on a little secret: while this presentation is applicable to Twilio-powered applications, it’s 99...
Marketing Software, For People Who Would Rather Be Building It 24 Apr 2013 | 09:08 pm
One of my favorite conferences every year is Microconf , because it focuses on small software businesses, which is where my heart and soul is businesswise. I know a lot of folks can’t justify a trip ...
Kalzumeus Podcast 4: Apps That Matter, Angel Investing, and B2B Sales with Matt Wensing of Stormpulse 8 Apr 2013 | 09:49 pm
Matt Wensing from Stormpulse (disclaimer: I’m an investor, long story below) generously took some time off of managing the nation’s severe weather risks to appear on our podcast. (Keith Perhac couldn...
What The Rails Security Issue Means For Your Startup 31 Jan 2013 | 08:16 pm
January has been a very bad month for Ruby on Rails developers, with two high-severity security bugs permitting remote code execution found in the framework and a separate-but-related compromise on ru...
Bingo Card Creator (and other stuff) Year in Review 2012 29 Dec 2012 | 08:58 pm
I’m Patrick McKenzie (occasionally better known as patio11). When I started my business six years ago, I was greatly inspired by a few other folks who published the minutiae of their software business...
I Wrote A Book On Conversion Optimization For Software Companies 22 Dec 2012 | 02:40 am
Long story short: I wrote a book on conversion optimization, SEO, and related topics, for software companies. You can buy it here (Kindle, iPad, Nook, PDF) or on Amazon (Kindle). For the last couple ...
Kalzumeus Podcast 3: Growing Consulting Practices, with Brennan Dunn 11 Oct 2012 | 06:28 am
Keith Perhac and I recorded our 3rd podcast episode with special guest Brennan Dunn. Listen to it (or read the transcript) for: why you should increase your freelancing rate how to discuss your value...
Ramit Sethi and Patrick McKenzie On Why Your Customers Would Be Happier If You Charged More 21 Sep 2012 | 10:11 pm
NYT bestselling author Ramit Sethi and I continued our earlier discussion about getting your first consulting client by addressing a common pain point for freelancers/consultants, particularly those j...
