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Hispanic Retail 360 Summit: Day One Trending 15 Aug 2013 | 07:33 am
The 9th Annual Hispanic Retail 360 Summit started off with a bang! Over the next three days, the Mercury Mambo crew will share highlights of the action-packed Summit in this daily trending report. Ple...
Millennials Have Changed the Game of Marketing Today. Brands – Have You Changed Yours? 12 Aug 2013 | 08:25 pm
Excellent reading; even though the article did not mention Hispanic Millennials as a key to reaching Millennials for many years to come. Hispanic Millennials represent 16% of total Millennials; growin...
Univision’s Ratings Win Underlines the Power of Hispanic Marketing 7 Aug 2013 | 01:16 am
This is indeed a great article, though language preference across Hispanic households, especially among 18-34 YO continues to be debated across corporate America, the reality is simple — Spanish langu...
How Latinas are increasingly influencing what products you will be buying 3 Aug 2013 | 05:48 pm
I’ve always appreciated the feedback of my Latina friends and family. The Latinas in my life are not afraid to share their wants and needs…and always some fun. “Hey Aaron, here’s how you can look a l...
Do You Agree? – Premium Brands, if ever, Market to Hispanics 2 Aug 2013 | 10:35 pm
The Mambo is a fan of Sensis’ work. This is an interesting analysis of brand relationship and purchasing power. I can’t say we necessarily agree – as a company who has represented luxury brands. We...
Cha Cha Covers: Nails Never Looked So Good 30 Jul 2013 | 12:09 am
Our very own Mambito, Paulina, provides some new fun to make your look “pop” with culture. Getting your nails prettied up es essential today and Ana Guajardo has definitely captured the fun and funky...
27 Underrated Things About Being In Your Thirties 26 Jul 2013 | 11:13 pm
We’ve added some of our own Latina sizzle to this Buzz list. What are your additions? Tell us more on our Facebook page. 1. You can still rock the club scene and still look all chula -you just don’t ...
Appealing to the Millennial Mindset 15 Jul 2013 | 10:10 pm
Are you listening? Did you hear the shift in the current landscape? It’s seismic and it’s making some big noises. A seismic shift is taking place and every retailer is feeling the ground move. The ve...
Domino’s Pizza Approaches Hispanics with Stories of Inspiration 2 Jul 2013 | 07:05 pm
Domino’s Pizza introduces their new Hispanic marketing approach with the help of Austin based Hispanic Ad agency LatinWorks, and launches a new TV campaign hoping to “inspire” Hispanics prefer their P...
Eat, Pray, Ads during Cricket – An Unforgettable Journey in India 27 Jun 2013 | 10:32 pm
Amusing, eye-opening, heart wrenching. All three adjectives used to describe my latest adventure in social service, this time taking me to Bangalore, India. The Abhayadhama Human Development Center ho...
