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#DearKen: Help Me Understand How, When & Where To Use Hashtags! 9 Jul 2013 | 03:40 pm
Who knew Mariah Carey and I had so much in common! It turns out we both use hashtags to name our products. Mariah (or, more likely, her smart marketing people) titled her recent single #Beautiful. For...
MobileBeat 2013 is July 9! (20% discount) 4 Jul 2013 | 05:36 pm
My friends at VentureBeat are gearing up for MobileBeat 2013, their sixth annual event on the future of mobile. It takes place on July 9-10 in San Francisco and I’m offering the MobileGroove community...
Eurapp Project: Sizing And Stimulating Europe’s App Economy 4 Jul 2013 | 03:47 pm
The explosion of mobile devices, the advance of increasingly improving wireless networks, and the adoption of cloud technologies by enterprises and developer companies alike, have moved the mobile app...
First-Ever Guide Brings Together Experts On How To Make, Market & Monetize Mobile Apps 17 May 2013 | 03:33 pm
With mobile app downloads pegged to reach a whopping 81 billion by end-2013 according to eMarketer, the pressure is on companies to tackle the business and technology challenges of making and marketin...
#DearKen: How Should I Use Social Media To Promote My Book? 9 May 2013 | 05:44 pm
You should write a book. Yes, you! In an age where every organization, brand, and product has a website, and many of your rivals churn out white papers like popcorn, having a book is one of the best ...
Small Business: Embrace Mobile To Engage Consumers 6 May 2013 | 05:12 pm
From searching for retailers and businesses nearby to conducting commerce and transactions, we have clearly come to rely on our mobile phones to access advice and make the right decisions. We can do ...
New Book Tackles Key Mobile Operator Issues, Outlines Winning Strategies 11 Mar 2013 | 02:08 pm
What is the next ‘Big Thing’ in mobile? The growing realization that ‘connected’, not just mobile, is our default state. No matter if our ‘connectedness’ is delivered via mobile messaging, enhanced by...
Mobile App Developers: Use Messaging To Activate Users, Monetize Engagement 19 Feb 2013 | 05:24 pm
Text messaging, long recognized as the most effective direct marketing channel ever invented, also sits at the core of the capabilities app developers must build to connect with their communities, enc...
#SocialTVConf Highlights You Need To Know: @WhatleyDude @TiffanyStJames @SecondSync 11 Feb 2013 | 05:53 pm
Watch for Social TV to be the next ‘big thing’ now that Twitter is on the action, snapping up the social TV analytics company Bluefin Labs, a company that has cracked the code on how to track how peop...
Enterprises Need Mobile Apps Too; Tapping The Next BIG Market 28 Jan 2013 | 04:47 pm
While the excitement may be about apps aimed at consumers the real opportunity may be in developing specialized apps designed meet the specific needs of large and small enterprises seeking to support ...
