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Project your device’s survey app onto your PC screen – perfect for web-demos and presentations 4 Aug 2013 | 02:14 am
Let me preface by saying this blog is geared more toward Opinionmeter partners, trainers or anyone wanting to conduct real-time demos of the SurveyManager and the TouchPoint mobile survey app simultan...
And now, a message from our Captain… It’s all about Customer Feedback! 21 Jul 2013 | 10:26 am
Every so often I feel it’s important for our customers, partners and vendors to hear directly from me, the CEO of Opinionmeter. Instead of blogging my comments in written form, this time I wanted to a...
New Tutorial Vidoes now available for Opinionmeter’s DIY Research Platform 16 Jul 2013 | 01:35 am
Over the past few weeks, we’ve been busy recording additional video tutorials covering recent enhancements to Opinionmeter’s DIY Research Platform. We’ve received great feedback on the effectiveness o...
Using Merging techniques to enhance Survey Reporting for Property Inspection 26 May 2013 | 07:06 am
We’ve recently discovered a powerful technique for building comprehensive survey reports using Word’s Mail Merge feature. This approach is especially useful for mobile surveys containing qualitative d...
Using the Guided Access feature to lock your iPad Survey app! 1 Apr 2013 | 02:39 am
New to iOS 6 is a cool feature called Guided Access that is used for accessibility, but can also be used to lock your TouchPoint Mobile survey app and disable the home button, volume and orientation c...
Market Research Companies Partner with Opinionmeter 25 Jan 2013 | 01:50 am
Opinionmeter has signed licensee agreements with two new market research companies since the beginning of the year. This exciting news brings Opinionmeter to now 12 worldwide licensees across four con...
Creative Ways Stores Are Using Mobile Surveys for Retail Marketing Research 24 Jan 2013 | 12:22 am
Retail Marketing Research The margin for error is slim. The tough business climate has forced organizations to do business smarter. Companies are scrutinizing product mix, supply chain management an...
Opinionmeter Enters Canada 17 Jan 2013 | 01:10 am
Beginning January 2013, Pugsley + Surgenor Advertising, Inc. will be introducing Opinionmeter’s customer satisfaction survey tools to the Canadian market. The overall management is in the hands of Bil...
Retailers Use In-Store Mobile Surveys to Engage & Reward Customers! 10 Jan 2013 | 01:37 am
Mobile technology has forever changed retail marketing. By 2015, 4.5 billion consumers will be carrying smartphones ready to engage and willing to complete in-store mobile-surveys. A “connected” c...
How to Achieve Healthy Customer Satisfaction Survey Response Rates 21 Dec 2012 | 02:33 am
The most important factor in conducting a customer satisfaction survey is aggregating a “representative sample” from your target audience. To achieve this balanced sample of customer opinion, the surv...