Rickjoubert - rickjoubert.com
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Silence no more? 11 Feb 2012 | 11:41 pm
My friend and one time colleague, Vincent Maher (co-founder of Motribe) said something to me a few years ago (when he was in my team at Vodacom) which I never forgot and which was absolutely true! I ...
Mobile Marketing South Africa overview – August 2010 15 Aug 2010 | 09:27 pm
Although It feels like I have been working in the mobile marketing space forever it is only four years ago (July 2006, in fact) that I started thinking about the potential for mobile as a medium in my...
The Mobile Internet Pinned Down 3 Jun 2010 | 12:46 am
Below is a unedited copy of a World Wide Worx press release which has already been quite widely covered in the online marketing and digital media press. It provides a useful framework for the definit...
Mobile Web Africa – continued 20 Feb 2010 | 10:01 pm
About two weeks ago I spent a few very enjoyable days in Nairobi Kenya. I was invited to speak at the Mobile Web East Africa conference, another in the series of “Mobile Web Africa” conferences put o...
Mobile Web Africa 19 Oct 2009 | 02:36 am
A few days ago I did a presentation at the Mobile Web Africa conference in Johannesburg. There seemed to be about 150 delegates and certainly a very strong interest in and a lot of excitement at the ...
Mobile Marketing in South Africa – high level overview 12 Oct 2009 | 09:08 pm
In June 2009 Arthur Goldstuck (World Wide Worx) in an update to an earlier report, noted that there were approximately 37 million human cellphone users in South Africa – representing a population pene...
Vodacom Mobile Advertising (MAD) challenge wrapped up 26 Jun 2009 | 03:19 am
Educating and motivating brands and advertising agencies for the adoption of new media and specifically mobile has for the last two years been a particular priority for me. I try to contribute to ind...
The impact of smartphones on the development of mobile media 12 Jun 2009 | 09:53 pm
The smartphone is rapidly accelerating the convergence of computing and telephony and taking the phone as a converged music player, gaming device, camera, GPS navigator, web browser and wallet to anot...
MoMo comes to South Africa 25 Apr 2009 | 10:49 pm
It was my pleasure this past Monday evening (25 April) to attend the first “Mobile Monday” get-together to be held in South Africa and judging by the turnout (est. 80 pax) at the Primi Forum at Melros...
The RSA mobile media landscape in 2009 – a forecast 15 Jan 2009 | 08:43 pm
{This post was also published at bizcommunity.com on 15 January 2009} With the large developed economies likely to remain in deep recession during 2009 and with a significant slow down in South Afric...
