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5 Myths to Know While Promoting Product by Online Marketing 19 Aug 2013 | 07:57 pm

Online marketing is becoming more and more popular these days. It is paving way for new businesses to reach the world without going for bigger capital investments. Promoting products through online me...

Amazon vs eBay – seven key differences to consider 16 Aug 2013 | 08:30 pm

Amazon and eBay are household names for a reason: nearly 200m people use the two marketplaces to shop online. Consequently, when you’re choosing which of these marketplaces to host your online store ...

You Don’t Need to Learn to Sell, You Need to Learn How to Generate Prospects. 7 Aug 2013 | 09:24 pm

You don’t need to learn to sell. You need to learn how to generate prospects.The truth is, in 99% of the sales challenges I have been involved with, the problem isn’t in the person’s ability to “sell”...

How to Instantly Improve Your Blog Posts 1 Aug 2013 | 08:51 pm

If there’s a secret to upping your blog quality, it’s this: Deliver real value. You don’t have to read blogs for long to know the difference between puff content and valuable content. So when you writ...

How to Get Started with Conversion Rate Optimization 23 Jul 2013 | 08:42 pm

This blog post contains edited excerpts from our free whitepaper: Getting Started with Conversion Rate Optimization. Download the full guide for even more real-world examples, tools, and advice on opt...

Why Do People Share Content? 17 Jul 2013 | 08:03 pm

I think it’s important for anyone involved in digital marketing to understand what will motivate someone to share your content and when they are most inclined to do so you can develop the next step in...

How to Use RSS Readers to Boost Your Content 11 Jul 2013 | 07:48 pm

Back in March, there was a bit of a debate in the GPO office over RSS readers. In the wake of the announcement of Google Reader’s imminent demise on July 1st, the shift to alternative RSS readers has ...

Four keys to conversion optimization success 26 Jun 2013 | 09:33 pm

If you were to compare the most successful optimization programs side-by-side, odds are you’d notice a lot of similarities. In my job, I speak with a lot of companies about their testing and targetin...

Online Marketing Mistakes You Should Avoid. 20 Jun 2013 | 08:42 pm

During the early days of the Internet, online marketing was only confined to writing, publishing and promoting content regardless of the quality. Changes to Google’s algorithms, the addition of variou...

The 5 Step Process To Great Keyword Research. 11 Jun 2013 | 08:18 pm

Attracting new visitors to your website begins with some words being typed into a search box. Identifying the right search terms for your SEO efforts is the most important thing that you can do to en...

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