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#151 It’s a listener love in! We talk eNewsletters, regrets of the dying, low cost branding, Facebook conversions & meet ups. Plus, I get a kiss and a... 27 Aug 2013 | 03:40 pm
So much marketing love to spread around. And so little time. As you know, this show is all about providing marketing ideas for small business. And this episode provides that in spades! Unfortunately...
Are you crushing it with your marketing? 21 Aug 2013 | 11:47 am
I get so excited when I see small business owners really crushing it with their marketing. By crushing it, I mean having the guts to be crystal clear on what their business stands for, and then consi...
#150 Google Adwords tips and tricks for 2013/14. AKA the advertising money tree episode! 12 Aug 2013 | 03:33 pm
” … it really is a little magic money machine sitting on your desk.” That’s how today’s guest, Mike Rhodes, founder of WebSavvy, describes Google Adwords. Now they are very big words – but Mike hone...
#149 How To Promote Your Business Offline. AKA old school marketing! 6 Aug 2013 | 08:29 am
Yep. That’s what I said How to promote your business offline! It’s old school marketing all the way this week. None of this fancy new online marketing. Uh-uh! That’s for the young kids. Tune in to ...
#148 Marketing ideas abound, 7 listener questions answered plus I get on my soapbox! 30 Jul 2013 | 04:35 am
As small business owners, marketing ideas can often be pushed to the back of the pile as we find ourselves working hard in the business, but rarely on the business. Or in some cases, marketing ideas ...
#147 Here’s a lesson in business courage. It’s inspiring stuff! 22 Jul 2013 | 11:18 am
Social entrepreneur Daniel Flynn is not scared to have a crack. A big crack! When I first chatted to him in episode 136 of Small Business Big Marketing, he told us all about how and why he entered the...
#146 How to start a 5-star hotel and make it world-famous in 2-years without spending a fortune. 16 Jul 2013 | 12:23 pm
The Henry Jones, located in downtown Hobart, Tasmania, is an internationally recognised 5-star hotel … and for good reason. It’s an amazing product in an equally amazing location. It was the brainchi...
#145 The GFC forced this financial adviser to fully embrace content marketing. 10 Jul 2013 | 03:18 am
Financial advisor Charles Badenach has fully embraced the concept of content marketing. As a director and employee of Shadforths, a large financial group located in Hobart, Tasmaina, Charles has succe...
#144 How to get speaking gigs, trade shows, key messages plus loads more marketing G O L D! 5 Jul 2013 | 07:02 am
It’s time for Andrew Griffiths and I to talk funny business. In this episode, AG and I talk about the value of trade shows, the importance of key messages, why Timbo moved away from iPhone to a HTC On...
#143 Matthew Michalewicz founded, built & sold Australia’s 3rd fastest growing company in 2012. 26 Jun 2013 | 02:13 pm
This is one of those interviews that could have gone on for much longer than the allocated 30-ish minutes. You see, Matthew Michalewicz is one smart guy. In 2005, Matthew co-founded SolveIT Software, ...