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How to implement Google Tag Manager for Android 27 Aug 2013 | 11:42 am
At I/O 2013, Google added new features to the Google Tag Manager. They launched Google Tag Manager for Android and iOS devices. Google Tag Manager for mobile devices now makes the life of a developer ...
An Introduction to Collaborative Filtering 12 Jul 2013 | 04:22 pm
A typical consumer today uses multiple devices to surf the web and interact in many ways with your eCommerce business. For most stores, maximizing conversion and increasing order size in this environm...
Google+ Hangout: The Future of Working with Data with Michael Koploy and Thomas Davenport 5 Jul 2013 | 05:55 pm
Hi folks, Some of the guys from our team have watched the replay of this Google+ Hangout and we have found it quite interesting. Assuming that the majority of you guys that come here to check our blo...
Highlights of the Amazon Web Services Summit, Mumbai 2013 3 Jul 2013 | 04:47 pm
As a data analytics firm, we understand the value of the cloud for data storage and processing. When we talk about cloud computing, we are very passionate about Amazon Web Services since it is a very ...
Predictive analysis on Web Analytics tool data 3 Jul 2013 | 12:17 pm
In our previous webinar, we discussed on predictive analytics and basic things to perform predictive analysis. We also discussed on an eCommerce problem and how it can be solved using predictive analy...
Web Analytics Visualization through ggplot2 1 Jul 2013 | 05:31 pm
During our last webinar, we covered some of the basic ideas behind ggplot2, the R Visualization package by Dr. Hadley Wickham. In this blog post I will walk through the example that I covered during t...
Q & A from our webinar “How to perform Predictive Analytics on your Web Analytics Tool Data” 20 Jun 2013 | 08:11 pm
As some of you guys may know, our Predictive Analytics Webinar took place yesterday (June 19th 2013). I believe you all agree that predictive analysis is a vast topic, right? So, for this webinar, our...
Installing the RGoogleAnalytics package 20 Jun 2013 | 07:02 pm
In this blog post, I would walk you through the steps from downloading to installing the RGoogleAnalytics package on your machine. The RGoogleAnalytics package currently resides at https://code.google...
Resources for getting started with R 18 Jun 2013 | 10:25 pm
As we believe you may know, we are having a webinar tomorrow (June 19th, 2013) on Predictive Analytics. During this webinar, you are going to be introduced to R, learn how to build a predictive model ...
Cleaning Google Analytics Data using Google Refine 4 Jun 2013 | 08:04 pm
Data cleaning, also termed as data cleansing or scrubbing, deals with detecting and removing errors and inconsistencies to improve the quality of data. One can perform accurate, decisive analysis or ...