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The Person You Become in Your Business 17 Aug 2012 | 09:42 am
When we start a business, we become more than we were before. Often we start the business to make money or to solve a problem. Sometimes we start businesses to make a real difference in the world. Ver...
Dumb Business Mistake #7: Not Being Yourself 17 Aug 2012 | 09:36 am
So many new businesses make this mistake! Everyone has their own eccentricities and unique personality traits. Each person is an individual, full of their own humor and philosophy and approach, and in...
Dumb Business Mistake #6: Forgetting What’s Really Valuable 17 Aug 2012 | 09:33 am
You can’t give away everything you know for free. But you can give away a lot of it – and you should. Your customer has a lot of problems, and they’re looking for ways to solve them. That’s how they …...
Dumb Business Mistake #5: Not Carving Out a Niche 17 Aug 2012 | 09:32 am
When I ask my clients who they think they’ll be selling to, the most common answer is “everyone.” Sometimes it’s a little narrower than that. “Mothers,” for example, or “businesspeople.” Mostly, thoug...
Dumb Business Mistake #4: Neglecting Your Relationships 17 Aug 2012 | 09:32 am
When you’re pouring time into your business, it’s easy to start thinking in terms of numbers. How many products sold last week, or how much profit you made last quarter, or how many clients you have r...
Dumb Business Mistake #3: Thinking It’s All About You 17 Aug 2012 | 09:31 am
Your business is your baby. You’ve poured time and love and passion into it; it soaks up the bulk of your time, most of your money, and pretty much every piece of your sanity. It means more to you …...
Dumb Business Mistake #2: Going Without a Business Plan 17 Aug 2012 | 09:30 am
I’d like you to imagine the following scenario: you’re taking a business trip from San Francisco to London. Once you’re on the plane, the captain comes on the intercom with an announcement: He will b...
Dumb Business Mistake #1: Getting Married to the Wrong Idea 17 Aug 2012 | 09:29 am
Every business starts with a leap of faith. You get a brilliant idea that you believe in with all your heart, and you pour all of your energy into making this idea an enormous success. Weeks go by, an...
The Past Does Not Equal the Future 17 Aug 2012 | 09:28 am
Tony Robbins has said this: “the past does not equal the future”. Which is to say, no matter what you’ve done in the past – whatever mistakes you’ve made, whatever knowledge you didn’t yet have, whate...
It Happens Before It Happens 8 Aug 2012 | 09:59 am
It Happens Before It Happens You know how people say that someone was an overnight success? Whenever I hear that, I always say the same thing: it happens before it happens. That person became a succes...
