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V Festival 2013 24 Aug 2013 | 12:55 am
V Festival 2013 This week were reviewing the hottest looks from this years V Festival! From the on stage acts, to the best dressed celebrities who we spotted being papped in an around the venues. Fe...
TOWIE Summer Style! 18 Aug 2013 | 05:55 pm
TOWIE Summer Style! This week we are mad for TOWIE style! As we all now know, some of the Essex ladies starring in the hit TV show are fashionistas of their own right constantly in the media eye wher...
Graphic Prints 14 Aug 2013 | 04:19 am
Graphic Prints The brighter, the bolder, the more intense… Is definitely for the better when it comes to graphic prints! These sassy little numbers are hot for summer, but choose one of So in Fashion...
Ethnic Notes 1 Aug 2013 | 04:57 am
Ethnic Notes Statement jewellery is big news for this season. Hot for autumn winter 13/14, be sure to be prepared and add a hint of ethnicity to your jewellery box, making you bang on trend for the n...
Totes Amazing! 30 Jul 2013 | 03:05 am
Totes Amazing! Handbags are probably one of a girls biggest fashion guilty pleasures, meaning when a new style hits our screens, we just can’t resist getting our hands on the latest size, colour or s...
Max it Out. 26 Jul 2013 | 04:02 am
Max it Out. With the weather so hot at the moment there is only one way to look good and stay cool… The answer is to choose a maxi dress! Maxis may now be a sure summer staple but the trick is to c....
HOT for Now! 23 Jul 2013 | 04:40 am
HOT for Now! Right now here at So in Fashion we are loving the ‘super hot’ great British summer! So with a mission to keep all of So in Fashion shoppers on trend for the season we have brought to you...
Little Mix are LOVING So In Fashion 16 Jul 2013 | 03:07 am
Little Mix are LOVING So In Fashion. Last week ¾ of girl band Little Mix were spotted wearing So in Fashion. Perrie, Leigh-Anne and Jade were all spotted out and about working their favourite So in F...
Pump up the Volume 29 Jun 2013 | 03:50 pm
Pump up the Volume! Summer as we know is always full of bright and bold fashionable colour palettes however SS13 really has gone bigger and bolder and it all seems to be for the better… So this summe...
EXACT MATCH! Leigh-Anne from Little Mix 28 Jun 2013 | 01:31 am
EXACT MATCH! Leigh-Anne from Little Mix This week Leigh-Anne from Little Mix was spotted on stage wearing So in Fashions very own Evie Camo Jeans! Performing at North East Live Leigh-Anne chose to s...
